Founded in 1904 by shoemaker Ernest Amselle, Maison Ernest and its expertise in high heels is almost as old as the Eiffel Tower. The Pigalle address has retained its insider status, but with neighbours like the Moulin Rouge it’s no less emblematic of the city’s risqué heritage. Ernest’s is a story of elevation, liberation and a brand crafting vertiginous stiletto heels and provocatively pointed toes, providing women with the capacity for endless seduction. Maison Ernest heels bind the foot with the posture and poise; they fine hone the contours of the legs which in turn become never-ending. The brand has always understood how to intensify femininity, rendering women ever more spell-binding.